Thursday, March 8, 2007

The Rewards of Innovation

Harvard Business Online - HBR Ideacast - The Rewards of Innovation

I listened to this podcast occassionally and found the most recent version on Innovation versus Invention interesting. Not necessarily a new idea, but well-articulated.

Invention is the development of new ideas, what we like to do when we brainstorm and think we're being entrepreneurial. Innovation is actually bringing new ideas to market that generate a tangible return.

Worth a quick listen and then maybe picking-up the book...

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